Building an International Financial Services Firm glass cockpit The other sloths said it

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Building an International Financial Services Firm glass cockpit The other sloths said itA new era of global banking and insurance is emerging, with leading banks eager to serve international markets. This book explores the issues that arise for banks in their strategic choices as they move into these new international markets. Building an International Financial Services Firm challenges conventional assumptions from the international management literature on topics such as the limits of globalization, the importance of cultural and