Vaping is a multi-chemical assault on the lungs
Thus when the Federal Cigarette Labeling and Advertising Act was passed in 1965, it prohibited states from requiring their own warning labels and imposed an ambiguous standardized warning: Caution: Cigarette Smoking May Be Hazardous to Your Health. (To this day, cigarette warning labels remain far weaker in the United States than in many other places: FDA initiatives to include terrifying pictures of corpses and cancerous lungs, which some evidence does suggest reduces peoples likelihood of picking up a cigarette, have been stymied by the industry.) This was more than just a successful watering-down of a known fact: by including a warning label on their product, a label that saddled them with no culpability, the tobacco industry created the cornerstone of a powerful legal argument to use in its own defense

We continue to build the Pinnacle brand into a broader franchise with greater shelf presence, stronger retail relevance, and more meaningful long-term revenue potential. Firestone continued, From an investor perspective, Pinnacle Pure is especially compelling because of its expected high-margin contribution and the way it further strengthens the economics of the overall Pinnacle portfolio
And now that Guccis skipper, Alessandro Michele, has put his stamp of approval on the trend, it wont be long before it trickles down to the masses by way of thirsty fast-fashion brands