first cigarette ever made Every Monday of the month, we'll share some of the most interesting ads in the archive, from as far back as the 1960s, that convinced your grandparents to buy things and Behind the filter: How menthol

Illicit cigarettes are typically found for sale in small, owner-staffed general dealers called spaza shops, found in townships, or set up as street stalls

Physical Constant fatigue, even after rest Low energy throughout the day Low motivation to move Disrupted or lighter sleep Feeling drained for no clear reason Mental and emotional Feeling disconnected even around people Sadness in a crowd Feeling unseen, unheard, or misunderstood Overthinking conversations after they end Pretending to be okay because explaining feels exhausting Behavioral Doomscrolling to fill the silence Withdrawing from plans you once enjoyed Irritability, snapping, getting triggered easily Avoiding calls, replying late, disappearing. Losing interest in things that used to feel good None of this makes you weak

And so I puffed my way through my early years, never thinking that Phantom could become scarce in my life

It looks cool because you are not there with them